Immersive narratives for content engagement.
New mobile augmented reality software platforms such as ARKit and ARCore present the opportunity to rapidly prototype new applications, test user experience design, and explore the efficacy of this new medium for informing and engaging users.
NYC Media Lab and the Associated Press (AP) will explore the visualization of health and science news in augmented reality by creating and testing prototypes with users and publishing the results.
Working with journalists and digital media experts at the Associated Press, the selected team of AR developers and designers will build an app to engage users on health and science topics.
Over the course of approximately, 12 weeks, this university-industry team will develop and test prototypes and publish the findings of user experience testing. Through iterative design and feedback, the Associated Press will provide technical, design and journalistic mentorship to the university participants.